Actimel Kids: Heroic Quest

Let the quest begin!

The global Actimel team entrusted Maxx with the task of creating a series of collectible cards that mirrored the same level of quality, gameplay, and collectability found in the retail market.   Based on consumer insights from the card games market, Maxx created a series of “quest” game cards that beautifully captured the vibrancy and excitement of popular retail brands, while creating a unique “Actimel” look.  Maxx developed the concept and design to align with the next installment in the saga of the Actimel brand heroes’ adventures and worked with one of the graphic novel industry’s most talented illustrators to bring our unique creative vision to life.